Obey the Rule of Three

Have three points to drive home and an anecdote to support each one. If you’re applying for a sales position, maybe the points are: “I’ve sold before,” “I have great contacts,” and “I understand this business.” “This may seem obvious,” says the former McKinsey recruiter, “but you’d be surprised how many people come in with zero structure to what they’re saying. If you’ve thought ahead about what you want to communicate, an interviewer notices.”

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